Concept of genre:
There is no definition for genre as you can classify anything in any way possible.
As well as this there are sub-genres and hybrid genres which add more complexity to the idea of genre.
sub-genre - a subcategory within a particular genre e.g. occult thriller and psychological thriller
hybrid - the mixing of genres e.g. action-thriller
Genres are not static but constantly changing. Genre is a constant flux.
Genres are not static but constantly renegotiated between industry and audience - a combination of familiar reoccurrence and new tweaks.
A creative strategy used by film producers to ensure audience identification with a film a means of trying to predict risk.
Genre is a way of working through myths and fears:
- repetition
- variation
- resolution
Genre offers comforting reassurance in an uncomfortable world. Would repeat it quashed, outlaws become civilised. Gangsters are punished. Genre is a way of tidying up the mess in life.
Regenrefication:
Regenrefication is something being shown to be something else. This happened in the 1950's when Jack Arnold the directed used this concept to advertise his film as a horror when in fact it was a sic-fi. This therefore messes with the audiences minds and what they expect.
This is like hybridisation as it is then leaving the audience to decide what genre is and therefore creating a mix of genres and opinions.
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